Jewelry still hasn’t reached the levels of nutrition and cosmetics in the MLM world, but it’s getting up there.
A lot of the latest MLMs with all the buzz are home jewelry companies.
So have I been promoting any of them?
This video explains everything:
Make sense? Either way, here are the top 10 best home jewelry MLMs of 2017:
Magnabilities is still coming in at around the $5 million mark, which shows potential, but it’s nothing that impressive. They’re like the lemonade stand of MLM. With a unique, customizable product (magnetic jewelry and charms you can design yourself), I’m seeing a bright future for them…if they can figure out how to hit their target market.
#9. Vantel Pearls
Forget your typical costume jewelry MLM – if you’re feelin’ fancy, this is a good choice. Vantel Pearls imports oysters all the way from Japan and then lets you harvest your own pearl, which they’ll then mount on a custom piece of jewelry for you.
Pearls aren’t so popular with younger crowds, though, which could present a problem for them. But this company is leveraging social media in a very creative way. They’ve got distributors doing home parties via Facebook Live, and it’s shaking things up so much the Boston Globe is writing about it. 
#8. Origami Owl
This home jewelry company BLEW UP in 2013. The sentiment behind the company – to create jewelry that helps customers cherish their most favorite memories – is really a big reason for their success. The living locket was a huge crowd pleaser. Unfortunately (notice the past tense), they’re not such a hit anymore. Origami Owl’s popularity has sunk quite a bit. However, they’ve still got a solid foundation to work from, so there’s a chance they could make a comeback.
#7. Traci Lynn
This Florida-based jewelry MLM has been around for a while (since 1989), but they tanked back in the 90s. Traci Lynn decided to give it a second go, given the knowledge she gained from the first time around, in the mid-2000s. Now, they’re seriously underrated when it comes to jewelry MLMs.
Launching the company with a smaller, more local flair, Traci was able to build something up with solid foundations and a loyal following. They’re known for having a great comp plan and one of the best company cultures – Traci Lynn’s retention rate is over a 50%, one of the highest in the game. They just expanded to Puerto Rico and Canada, and they’re well-positioned to go global.
Sometimes the biggest success stories happen on accident. What started as a fun hobby for sister-duo Misty and Chani ended up growing a whopping 900% in its first 6 months. They’ve got a pretty creative premise for their business – every single piece of jewelry is $5. Compared to the many MLMs with massively overpriced products, there is definitely a need for this. You can also sell online instead of boring all your friends to death at home parties, and their commission rate is a very generous 45%.
Say goodbye to Forever 21 and hello to high fashion. Touchstone Crystal partners with famous Austrian crystal designer Swarovski to design exclusive, boutique collections for their Glambassadors to sell. As a subsidiary of Swarovski, they’re also part of a business network that does over $3 billion in sales each year.
#4. Premier Designs
Premier Designs is one of the vets. They’ve been around for over 30 years, and they’ve got a massive inventory of over 500 different pieces. Something for everyone. You also get 50% commission on personal sales as a distributor, which is up there with Mary Kay. Pretty much as high as it gets. This is one of the few MLMs that still offers a wealth of support and training to their reps, evidenced by the glowing things that Premier Designs Jewelers have to say about the company.
Most jewelry MLMs have some cute “founded in a basement by two best friends” story, but not this one. Sabika was founded by fashion maven Karin Mayr – she’s worked with Armani, Donna Karen, and Banana Republic, just to name drop for a minute here. They’re also pushing $20 million in sales and showing about a 60% growth rate every single year, which is mind boggling. This is a good MLM to hit up now while they’re on the upswing.
#2. Stella & Dot
This San Francisco-based start-up was one of the most hyped MLMs of 2014, 2015, and 2016, and it’s still going strong in 2017. They’re trendy, they’ve got great products, and they’re rebranding everything in MLM that’s old and tired, right down to calling their home parties “trunk shows”.
Not surprising, as founder Jessica Herrin is a serial entrepreneur worth $135 million and counting. This woman dropped out of none other than Stanford Business School to start founding successful companies instead. When you’ve got better things to do than go to one of the top business schools in the world, you know you’re on your A game.
#1. Chloe + Isabel
A lot of MLMs fall into the same easy pattern, chug along for 5 or 10 years, and then collapse – not Chloe + Isabel. These guys (or should I say gals?) are disrupting MLM like Airbnb disrupted the hospitality industry back in 2012. CEO Chantel Waterbury raised a whopping $37 million in investments for the company within its first few years, and now they’re valued at over $100 million.
Social media, blogging, pop-up shops, internships for colleges students, and a 15% acceptance rate for distributor applications (yes, you even have to apply) are just a few things that set this MLM apart from the rest.
If you’re all about the jewelry products and you have a lot of people to sell to, joining a home jewelry MLM might not be a bad way to go.
Just don’t expect to get rich or make enough money to quit your job.
If it’s financial freedom you seek and you like automated ways to build passive income, there are better ways than peddling cheap jewelry.
(and you can trash those old MLM habits, too)