Sunday, May 22, 2016

Juice Plus stays on top of the juice MLM game

Located primarily in Collierville, Tennessee, Juice Plus+ has been distributing nutritional supplement products since 1993.

The products are made from various combinations of 17 fruits, vegetables, and healthy grains.

Promoting healthy immunity and heart health, the products are said to improve your overall wellbeing and boost energy.

With a wide variety of products from snack bars to blended powders and even capsules all with super foods, the company has a great outlook with approximately $11 billion in sales each year. Founded by Jay Martin, the company does so well because of a few core philosophies including authenticity, quality, and simplicity that are consistently implemented in every aspect of the business.

Sign-up cost: $50/yr

Global revenue: $11 billion/yr

The good: Juice Plus+ is a thriving MLM company with a commission structure, outstanding training, and affordable start up fees.

The bad: Commissions can only become lucrative when sales persons move up in rank. In addition, a few negative complaints about the claims of their products have caused some negative media attention.

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Although there is only one product patented by the company, the Juice Plus+ nutrient formula, this formula is used in a wide variety of products:

  • Capsules
  • Chewables
  • Nutrition bars
  • Drink powder

There are a few varieties of the capsules to choose from. The Orchard & Garden Blend Capsules have nutrients from 20 different foods. The Orchard, Garden, and Vineyard Blend Capsules have nutrients from 30 different fruits, veggies, and grains. The Vineyard Blend Capsules is a berry based nutrition blend packed with antioxidants. All these capsules come in a four month supply per order.

Four different chewable products are sold by Juice Plus+. The Orchard and Garden Blend Chewable is for adults with both varieties in the order, Garden Blend and Orchard Blend. The Vineyard Blend Chewable can be given to kids as well as adults with two natural sweeteners, tapioca syrup and organic cane syrup. Orchard, Garden, and Vineyard Blend Chewables contain nutrients from 30 foods and comes in a 2 month supply. For the little ones in your life, the Orchard and Garden Blend Chewables is the perfect supplement to their daily diet and comes in a four month supply. All of the chewables are vegetarian and contain no high fructose corn syrup.

If you are a busy family, always on the go, the nutrition bars from Juice Plus+ might help balance your diet. The Variety Nutrition Bars are featured in unique flavors of Dark Chocolate & Fig along with Tart Cherry & Honey that can calm any sweet tooth cravings without the sugar. They come in three options, 60 Dark Chocolate & Fig, 60 Tart Cherry & Honey, or 30 of each flavor in one package. These bars are gluten and dairy free and claim to be vegetarian. One order supplies a month’s worth of bars.

If you prefer to drink your nutrients, Juice Plus+ has just the thing. The nutrient rich drink mix can be used before or after workouts, as a breakfast, or a snack. The powder is available in Dutch Chocolate or French Vanilla flavors. You can even get a combo pack with both flavors. Order a box of single serve packets for the office or traveling.


Juice Plus+ offers a commission and bonus based return for their sales associates. There can be a great business in becoming a marketer for Juice Plus+ when you use their business model to promote and sell their nutrient products. Through quality customer support, a straight-forward ordering process, and a rewarding payout, you can build a successful business around the Juice Plus+ line.

The company has set up a business model with Franchising, Direct Sales, Network Marketing, and Corporate America as its four cornerstones. With the right training and support from a team of marketers, you can grow the business in little time and not a lot of risk. In addition, you make your own schedule at your own pace.

The Good

There are a few great things about Juice Plus+ for both employees and consumers.

First of all, the company is extremely affordable to join as a sales distributor especially when comparing to other MLM companies. The $50 dollar startup fee is nothing in the MLM world. This makes becoming a distributor very low risk.

Second, the food is made from certified fresh ingredients that pass through many quality control check points before entering the products. The dehydration process is extremely safe for the powder products and the special fiber blend is guaranteed to be natural.

The machinery and factories where the products are made, pass all the regulations placed by the NSF International’s Good Manufacturing Practices program and Product and Ingredient Certification programs.

The company uses North American farms that they individually inspected to ensure quality from the planting all the way to the picking (especially how the farmers control the weeds and pests).

Finally, the company sponsors a program that offers children of consumers a free product from the line. They have such faith in their products that they are willing to give free trials to the little ones.

Their BBB rating is an A+ with a Glass Door rating of 4.5 stars from both current and former employees. Consumers have given it a 5 out of 5 for customer support.

The Bad

As with every company, there have been a few hiccups along the way. There have been complaints.

There have been 21 complaints filed with the BBB over the last three years and seven of those have been resolved.

Chemotherapy patients are to avoid the products at all costs because of the high level of antioxidants and how that effects the chemo treatments.

There was bad media when O.J. Simpson, as spokesman, claimed to be arthritis-free from using the Juice Plus+ products and then his lawyers provided medical records that showed his arthritis was still there and prevented him from being able to perform the murders. The promotional video has not been seen since.


Juice Plus+ produces quite a product line with some nutritional value.

Are there empty promises to some of their claims? Perhaps.

Have there been a few flaws in their products along the way? Of course.

But 46+ years of business and an $11 billion global revenue proves they have something great going.


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